Sk8Mafia

Sk8Mafia

Sk8Mafia is one of those skate brands that started out as projects or experimentations by their founders, before eventually becoming a full grown company after a few years. Created in the early 2000's, the brand is known for their skateboard decks and wheels, as well as apparel and accessories. You'll find cartoonish designs, provocative girls and simple ones with bold graphics; surely, you will find something that will fit your style. Shop the latest Sk8Mafia decks, clothing and accessories right here at the Yakwax store. All with our rad FREE UK delivery service!

Sk8Mafia Skateboard Decks, Clothing and Accessories UK Shop

Sk8Mafia started as a college idea created by its founders, Dan Connelly and Peter Smolik. They needed a company for a class they were attending at the Art Institute of California in San Diego, which have won them Best Portfolio during graduation.

The small college project turned into a full-fledged skateboard brand in the early 2000s. They are popularly known in the industry as one of the go-to brands and producers of skateboard wheels, decks, apparel and accessories.

However, the Sk8Mafia crew is also known for creating a steady stream of Saturday and Monthly videos featuring their team riders showcasing their shredding skills which helped revived technical skating in early 2000s. They released the Way of Life (2004) featuring early shredders John Rosenkranz and Ryan Zammit, The Sk8Mafia AM Video (2009) and The Sk8Mafia Video (2011). They have also released yearly 'Best of...' compilation videos and full-lengths such as the crazy Stee video (2013) which was in collaboration with Swedish company Sweet Skateboards.

The Sk8Mafia team riders currently include Kellen James, Jimmy Cao, Brandon Turner, Jamie Palmore, Javier Sarmiento, Wes Kremer, Tyler Surrey, Marshall Heath, Larelle Gray, Alexis Ramirez and Stephen Lawyer. They travel and skate in many parts of the world, showcasing their talents and their sponsor's products.

Sk8Mafia - Almost Out of Business and Going Independent

The brand almost went out of business twice during the course of their operation under Blitz Distribution. Blitz tried to pull the plug on the company, but founder Dan Connelly and his crew were able to find a way to keep their partnership with the distribution company. When it was apparent that Blitz was going bankrupt, Dan and his people organised a buyout which resulted to Sk8Mafia's independence.

Collaborations with Artists and Other Brands

• DC - Sk8Mafia collaborated with world renowned DC Shoes in creating the Cruiser Shape Deck for pro rider Wes Kremer. It was 9.5" wide and made of 7-ply Canadian Maple wood. Another collaboration with DC is the street-inspired 2017 capsule collection featuring cool t-shirts, hoodies, hats and many others.
• √©S Shoes - This collab produced the Square Two pro skater Kellen James who also happened to represent the shoe company. Predominantly burgundy with touch of gold from the suede lowtop shoes, a matching t-shirt and the macabre-themed Dia de los Muertos Virgin Mary on the dual-branded Sk8Mafia skate deck.
• Henry Jones - The artist and the brand collaborated to produce a series skateboard with pro models from Wes Kremer, Jimmie Cao, Javier Sarmiento, Tyler Surrey, Larelle Gray, Kellen James and Jamie Palomore. The signature hand SM hand symbol is a prominent theme which is designed on some of these pro boards.
• Raw - The limited edition Raw x Sk8Mafia decks feature cartoons of 'rolling' the pro skaters.

Many skate brands have come and gone, but there are always those that stay for decades and continuously releasing cool and exciting products - Sk8Mafia is one of them.

You can get their latest decks, wheels, clothing and accessories right here at the Yakwax store! All with FREE UK delivery service.